The Business Model of Internationalisation (MBI), which will be implemented as part of this project, was prepared by MSCG s.c. selected as a result of the tender procedure. The MBI was developed in May 2021. The scope of the development of the business model included in-depth interviews, desk reserch and analyses indicated in the attached MBI application. Products intended for internationalisation are a line of functional products manufactured by the company: WMD POL-MAK S.A. As part of the project, the Applicant plans to develop export activities in Germany. As part of the implementation of this project, activities leading to the implementation of the MBI will be carried out in the following areas: — search, selection, then establishing contacts with foreign partners and bringing to the stage of trade negotiations, — preparation of the product to the needs of the target market, — design of advertising and promotional materials, — design of packaging, exhibition, design of catalogues and product brands, — production of advertising and promotional materials, — research and testing (technical, physical, chemical or biological) of products intended for internationalisation. The following will also be incurred: — costs of participation in trade fairs. The above actions are necessary for the implementation of MBI WMD POL-MAK S.A. (hereinafter referred to as POL-MAK). A detailed description of the activities can be found in Part II. VIII of the proposal.