SA 42799(2015/X) The object of the project is to promote Viofor products on the international market of the medical equipment industry, in order to establish business contacts and to conclude commercial agreements. The subject of the promotion is the product Viofor S-PRO, which is the result of the research project co-financed by MJWPU. The product received an award in the XXI edition of the Polish Product of the Future Competition 2019. The scope of the project will include presentation and promotion of selected product models from the Viofor family at selected international fairs. Participation in the role of exhibitor includes the Trade Fair of Physical Medicine and Rehabilitation in Łódź, MEDICA – Dusseldorf Germany. In addition, the applicant will organise and carry out an exit mission to Russia, which is a prospective market for the BRICS Group of States. The selected events are a great potential to establish commercial contacts due to their profile and territorial scope. In particular, MEDICA Dusseldorf, as the largest medical fair in Europe – attracts representatives from all over the world. As part of the promotional campaigns, an effective exhibition of products is planned. The planned actions will be carried out using tools such as: image elements in the form of multimedia TV presentations, advertising materials and information materials. The applicant independently carried out an exit mission to MEDICA Dusseldorf in 2016 and positively verified the need to participate in the fair as an exhibitor.