THE PROFESSIONALS INTEND TO MAKE STRATEGIC INVESTMENTS IN THEIR CLINIC FOR ITS POSITIONING, EQUIPPING IT WITH STATE-OF-THE-ART MEDICAL EQUIPMENT FOR DENTAL STUDIES, WHICH WILL ALLOW AN IMPORTANT DEMATERIALISATION AND DIGITISATION OF THE PROCESS, THROUGH THE DIGITAL AUTOMATIC COLLECTION OF MEDICAL DATA OF THEIR PATIENTS DURING THE VISIT, AND A BETTER HEALTHCARE TREATMENT OF WORK TOOLS THROUGH MODERN STERILISING MACHINES. THESE EXPENSES WILL BE ACCOMPANIED BY THE ACQUISITION OF HARDWARE, AND SPECIFIC ADVICE FOR THE REMAKE OF THE WEBSITE, TO IMPROVE THE ONLINE RANKING.