The EU has had a time of accelerating structural change, driven by the forces of globalisation, technological progress and changing demographics. The job that automatically results from qualifications and employment services focused on job vacancies are examples of traditional social employment mechanisms developed in times of stable and high predictability, which are now facing major problems. Among the symptoms are high youth unemployment and employers‘growing dissatisfaction with graduates’ skills and working life.Tavoitteet:Hankkeen aims to facilitate the articulation phase in the transition from education to work and to further develop cooperation between educational institutions and the world of work. The aim is to update in line with a common model, through cooperation between educational institutions and professional organisations, career guidance and business recruitment practices in educational institutions to reflect the era of rapid and unpredictable changes. Success requires a completely new way of thinking and the introduction of active employment strategies. The project will focus on developing and implementing scalable and cost-effective approaches focusing on 1. finding hidden jobs, 2. increasing mobility between sectors and regions, 3. identifying employers and sectors that are growing and most likely to employ in the future, 4. developing companies’ own recruitment skills in changing times.Kohderyhmät:Kohderyhmänä are especially students. Active pilot measures are particularly targeted at students in the most disadvantaged sectors and those in need of support. According to the latest employment statistics compiled by Statistics Finland, the least employing educational sectors in both educational institutions include cultural sectors, data processing and some of the fields of technology. Tools and methods to promote working life skills will be built throughout the course of students’ studies, which will contribute to the transition to working life. The second main target group of the project is enterprises and working life organisations involved in the project’s activities. Companies and organisations acquire recruitment skills, skilled workforce to support growth and competitiveness, and indirectly development activities carried out by students supporting product and service development. Companies also produce information on the needs of working life for educational institutions. The project also targets study and career counsellors of educational institutions as well as other personnel involved in career guidance, whose competence is developed to activate students to develop their working life network throughout their studies. Tools and methods for promoting and activating cooperation in working life are developed and disseminated to students and other staff providing guidance.MeasuresThe measures of the project have been organised into three independent measures in such a way that the above-mentioned four focus areas are reflected in a cross-section of all measures. For each measure, specific result indicators will be introduced to guide the iterative development of activities.Measure 1: Students above — Intermediary ServiceThe Intermediary Service renews the traditional CV and application letter-oriented career guidance practices by increasing students’ smart job and internship applications based on supported active contact. The establishment of a centralised database based on students’ own decentralised work will be implemented in the future for employers likely to employ, for example through financial statements, activity reports and direct contact. Indicators: number of students participating, number, quality, and performance of employer contacts per student. Implementation: shared between Karelia and PKKY.Measure 2: The purpose of the RekrymesutRekry Fair and other smaller workshops is to reform traditional inefficient and superficial recruitment practices 1. by directing future employers to use the so-called result card information-based way of presenting their own needs to students and teachers, 2. coaching educational and guidance staff in educational institutions for an active bridge builder role between students and employers. Indicators: number of employers and students participating in fairs for the first time and again, number of employers and students arriving at trade fairs from outside the region, number of companies and persons participating in workshops, recruitments (training and job placements, work life projects). Implementation: joint Karelia and PKKY and as a potential partner also University of Eastern Finland.Measure 3: Instructor toolkit and studyingThe only way the current funding models of educational institutions can be financed by sustainable funding