A NEW HIGHLY EFFICIENT PRODUCTION PROCESS, BASED ON INNOVATIVE PROCESSES (FACTORY 4.0), AIMED AT ACHIEVING SMART APPLIANCES CAPABLE OF COMMUNICATING IN A TWO-WAY MANNER, BOTH TOWARDS THE USER AND TO THE FACTORY.
THE REFERENCE MARKET FOR HOUSEHOLD APPLIANCES THAT HAVE FOR YEARS BEEN A MARKET OF PURE SUBSTITUTION, WITH COMPETITION ALMOST EXCLUSIVELY WITH THE DUTCH IP PRICES. FROM HERE ONWARDS, IT IS NECESSARY TO OUTSOURCE WORKING IN COUNTRIES WITH LOW LABOUR COSTS IN COUNTRIES WITH THE LOW COST OF LABOUR. THE STRATEGIC AIM OF THIS RESEARCH PROJECT IS TO DESIGN HIGH-QUALITY APPLIANCES WITH A HIGH INNOVATION CONTENT AND QUALIT (AIMING AT A ZERO DIESSS) ENABLING UNEVEN CUSTOMER SATISFACTION, M
